In conjunction with its fresh start under a new management structure, Nissan has appointed actor Ryohei Suzuki as its new brand ambassador. The TV commercial featuring Mr. Suzuki is being released today (April 22).
https://www.nissan.co.jp/BRAND/
At the press conference called “NISSAN START AGAIN 2025,” Mr. Suzuki appeared on stage driving a FAIRLADY Z himself. After opening by saying, “This is the first time I have driven in front of so many people, and I was nervous,” he said he was “honored” to be chosen as an ambassador for the project. He also mentioned that his own belief of not being afraid of change is in line with Nissan’s attitude of continually taking on new challenges.
During the talk show, Nissan employees who are experts in their respective fields gave presentations and quiz questions on the themes of e-POWER, brand experience stores, and ADAS and automated driving, which Nissan has been promoting for some time.
At the ending, Mr. Suzuki said, “It was good to see the passion behind the cars. (Users) will not only be surprised but also happy if they know these things. It’s a big responsibility, but I will do my best so that many people will be able to appreciate the quality of Nissan cars.
